Here is an awesome work at home opportunity for a stay at home parent who has time to conduct research on a product, a service or even a company. This business idea is known as an Information Bureau. You are an accumulator of relevant, factual and detailed information that can help people decide whether they want to buy a product or use a service.
The business of information is huge; all kinds of people are always making decisions based on very limited information. For instance, should I use realtor A or realtor B? Great question, the Information Bureau can help you decide. The information bureau will discover which realtor has been in business the longest, what their average home sale has been, how long it takes them to close on a home. There are thousands of information points that can be obtained, which will help someone, make a good decision.
So where do you get started? First, you should decide where you will focus your attention on, what will be your core area. Will you focus on the service industry, sales people or products? Then you will further refine the area of focus by segmenting the focus area into smaller more manageable areas. For instance, you may decide that you will work with sales people. You then decide that within the sales industry you will gather information about realtors and car sales representatives.
As a start, you can email letters of introduction to your prospective subjects asking them to provide you with answers to a set of questions. Once you have gathered enough information, you can now begin to market the service. To ensure that you have accurate and reliable information you take a sample of return information and check them for accuracy by validating the information. For instance, if a realtor tells you that they have sold 25 homes in the last twelve months. Ask them to show you proof by sending you their sales sheet that the company will issue to them. You will need to confirm that what they tell you has a degree of accuracy. You should let you customers know that the information gathered is believed to be accurate and reliable as best that could be obtained.
Once you have compiled your initial database of information, you can send another email out to those that did not respond and let them know that their competition has provided information and that their customers will be using it. They will probably return their information sheets soon after so that they are not left off the list.
I hope that this article has been helpful to you and that it has created an idea spark that will help you to start a new business even if it is not this one. Best of luck.
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